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How to Increase Your Clinic’s Profit: 5 Uncommon Tips

Basic marketing principles and strategies are needed to create awareness about your clinic, which would increase your clinic’s profit. 

Here are 5 tips, aiming at increasing your clinic’s profitability in a not so common way:

1. Customer Care

Impressions of your patient towards the clinic is without a doubt the most important and it usually begins with your reception desk.

Don’t make them wait for too long! Instead, ensure that the lobby is supplied with drinking water facility, reading material, television and soothing interiors.

By exhibiting a warm, empathetic and helpful behavior from your staff and also good medical prowess by you, it may be a recommendable patient experience! The patient will voluntarily share this with friends and family.

2. Good IT Usage

Waiting time could be reduced at your clinic by using a good IT solution.

Not only will it be able to schedule your appointments and help you accommodate walk-ins in, but it can also manage missed/did not turn up appointments.

3. Creating a Network with Allied Services Professionals

Medical care to patients involves many others including Pharmacists, Physiotherapists, Counselors, Pathologists and many others.

A great network with other medical care professionals can ensure good support with references.

4. A Point of Offer

In your marketing campaigns, offer something unique that would then create consumers. Thus, increasing you clinic’s profit.

5. Automate and Have Central Control 

Fully equip yourself with information on how things are working at every corner of your clinic.

Having reports are the best form of control possible without being physically present at all times, everywhere.

Get an automation solution as per the requirements of your clinic and train yourself to understand what the numbers spell out. 

Having said that, we at Mayflax are happy to help you in terms of medication supply so you can focus more on you clinic’s marketing. Click here to learn more!

References

  1. https://www.practicebuilders.com

Easy ways to attract more patients to your clinic

Cr. Foto Garage AG

Source from practicebuilders.com

One of the things essential for the success of any business and medical practice is having a healthcare marketing. 30 to 50 new patients are needed every month for a medical practice to grow. Furthermore, a practice must offer competitive services at reasonable pricing.

It is important to grow your practice and add new patients; here are some proven, possible ways to help increase the possible new clients.

  1. Identifying your target audience. Observe the office records and average age, gender, profession and location of your existing patients. This would help you find the best marketing techniques to promote your clinic and attract new patients.
  2. Training the team. It is important to have a great first impression so train your staff with things that they should know, with specific details such as pricing, equipment used during procedures, what to expect during a consult, etc.
  3. Patient follow-up. One of the easiest and cost-effective ways to grow your practice is to retain existing patients and nurture relationships with them so that it would increase referrals.
  4. Having a mobile-responsive website. Having a responsive website that works equally well on mobile devices is critical for the growth of your practice. The website is responsible for educating your potential patients so they can make an informed decision and call the clinic for an appointment. 
  5. Blogging. This would increase your SEO and adds fresh content to your site. Provide wellness tips, announce local events and share updates with consistent posting that are relevant and original so that you could keep your patients informed.
  6. Encourage online reviews. Have your patients to share their feedback in an online review maybe by sending a follow-up email thanking your patients for their visit and encouraging them to review you online.
  7. Being active in social media. Entire social circle sees when your current patients “like” or “share” your content on social media and this could direct user traffic to your page and may help generate leads.
  8. Be responsive. With an increase number of patients, you have to make sure that you have enough staff to expand your existing services and if possible, add new services to meet the needs of new patients. You can increase the number of patients and grow your practice by meeting local demands in a strategic and timely manner. 
  9. Having quality service. You must be well equipped with manners and the look and the feel of your clinic are extremely important, so that the patients would be satisfied with you and your staff’s attitude and services.
  10. Having real pictures of your staff posted. Real-life images of your team and office will display the comfort of your clinic and personality to your practice website instead of using stock and generic photos.

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Company registration in Malaysia: Here’s what you need to know

Cr. Drew Beamer

Source from bas.com.my

There are few different methods in legal structure to register your new venture or company in SSM Malaysia:

A) (LLC )Limited Liability Company also know as Sendirian Berhad (Sdn. Bhd.) in Malaysia
B) (LLP) Limited Liability Partnership 
C) Partnership or Individual Company  (Sole-proprietorship)

The size and scalability of your business is important as the type of registration would be based on your business.

Option A would be the best recommendation to register a Limited Liability Company (Sdn. Bhd.) as it offers:

  • A vehicle for your business to a separate entity legal structure and it protects your personal wealth and end up with the company having a limited liability up to its paid-up capital.
  • More tax savings plan for small and medium business in terms of tax incentives and better tax rates by the Malaysia government.
  • Better monitoring and control for Sales and Services Tax (SST) under a company
  • A variety of sources of financing fom banks loan, investor and even capital market with the vehicle
  • An investment for holding company and joint venture project using the Special Purpose Vehicle (SPV)
  • Starting and maintaning a company is affordable for all type of businesses when comparing the values.

Budget and plans needed before starting

  • Search the availability of the name you have chosen: pick more than one just to be safe
  • Have at least one director and shareholder, based on the new Company Act 2016
  • Open a bank account and check with your banker to make sure that they accept your company.
  • Have a budget estimate at an appropriate amount of rate for yearly professional charges for the company.
  • Prepare a full set accounts for audit and tax purposes by hiring a full-time clerk or part time account person to help you.
  • Open an income tax file number with LHDN once the company start to issue bill/invoice.
  • To register with IRB (LHDN) as Employer (E number) when your company is starting to hire staff
  • Contribute EPF, SOCSO and EIS for your staff is statutory requirements
  • Deduct PCB from their pay and remit it to LHDN if you are paying your staff more than RM3,000 per month.
  • If you are withdrawing director’s salary from the company, please contribute EPF, SOCSO and EIS for yourself
  • If you are withdrawing director’s fee from the company, then you do not need to contribute EPF, SOCSO and EIS
  • Apply for SST license if your company’s yearly sales for taxable goods and taxable services is expected to be more than RM500,000 and RM1,500,000 for a restaurant. Refer to Taxable Services threshold table.
  • Get trading/signboard licenses from local authorities/governments (DBKL, MBPJ, MBSJ, MBAJ, etc…) before opening your shop/office

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