How to Run Your Clinic With Profits : 5 Uncommon Tips

Cr. Luis Melendez

Source from Attunelive.com

Basic marketing principals and strategies are needed to create awareness about your clinic, which would make your clinic profitable. 

Here are 5 tips, aiming at increasing your clinic’s profitability in a not so common way:

  • Customer Care. Impressions of your patient towards the clinic is undoubtedly the most important and it usually begins with your reception desk. Don’t make them wait for too long while ensuring that the lobby is supplied with drinking water facility, reading material, television and soothing interiors. Coupled up with a warm, empathetic and helpful behavior of your staff and good medical prowess exhibited by you could be a recommendable patient experience that the patient will voluntarily share with friends and family.
  • Good IT usage. Waiting time could be reduced at your clinic by using a good IT solution to schedule your appointments that will automatically help you accommodate walk-ins in a much smoother manner for vacant slots as well as missed/did not turn up ones.
  • Creating A Network with Allied Services Professionals. Medical care to patients involves many others including Pharmacists, Physiotherapists, Counselors, Pathologists and many others. A team that is well networked (from professionals in allied medical services) can support each other with references.
  • A point of offer. In your marketing campaigns, offer something unique that would then create consumers. 
  • Automate and Have Central Control. Fully equip yourself with information on how things are working at every corner of your clinic. Having reports are the best form of control possible without being physically present at all times, everywhere. Get an automation solution as per the requirements of your clinic and train yourself to understand what the numbers spell out. 
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Easy ways to attract more patients to your clinic

Cr. Foto Garage AG

Source from practicebuilders.com

One of the things essential for the success of any business and medical practice is having a healthcare marketing. 30 to 50 new patients are needed every month for a medical practice to grow. Furthermore, a practice must offer competitive services at reasonable pricing.

It is important to grow your practice and add new patients; here are some proven, possible ways to help increase the possible new clients.

  1. Identifying your target audience. Observe the office records and average age, gender, profession and location of your existing patients. This would help you find the best marketing techniques to promote your clinic and attract new patients.
  2. Training the team. It is important to have a great first impression so train your staff with things that they should know, with specific details such as pricing, equipment used during procedures, what to expect during a consult, etc.
  3. Patient follow-up. One of the easiest and cost-effective ways to grow your practice is to retain existing patients and nurture relationships with them so that it would increase referrals.
  4. Having a mobile-responsive website. Having a responsive website that works equally well on mobile devices is critical for the growth of your practice. The website is responsible for educating your potential patients so they can make an informed decision and call the clinic for an appointment. 
  5. Blogging. This would increase your SEO and adds fresh content to your site. Provide wellness tips, announce local events and share updates with consistent posting that are relevant and original so that you could keep your patients informed.
  6. Encourage online reviews. Have your patients to share their feedback in an online review maybe by sending a follow-up email thanking your patients for their visit and encouraging them to review you online.
  7. Being active in social media. Entire social circle sees when your current patients “like” or “share” your content on social media and this could direct user traffic to your page and may help generate leads.
  8. Be responsive. With an increase number of patients, you have to make sure that you have enough staff to expand your existing services and if possible, add new services to meet the needs of new patients. You can increase the number of patients and grow your practice by meeting local demands in a strategic and timely manner. 
  9. Having quality service. You must be well equipped with manners and the look and the feel of your clinic are extremely important, so that the patients would be satisfied with you and your staff’s attitude and services.
  10. Having real pictures of your staff posted. Real-life images of your team and office will display the comfort of your clinic and personality to your practice website instead of using stock and generic photos.
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No adverse CV outcomes and excess risks of death from Febuxostat

Cr. Halacious

Source from MIMS.com

According to the results of a meta-analysis, the use of febuxostat does not appear to come with an increased hazard of mortality or adverse cardiovascular (CV) outcomes, for the treatment of patients with gout and hyperuricemia.

Data from 15 randomized controlled trials were collected by researchers and contributed to a total of 16,070 participants. The proportion of patients with hypertension varied between 27.7 percent and 100.0 percent, while those with diabetes ranged from 6.9 percent to 100.0 percent.

A median follow-up of 6.4 months were used across the trials, and the use of febuxostat vs control (allopurinol or placebo) did not result in a significant increase in the risk of CV mortality and all-cause mortality.

The same was true for adverse CV outcomes, as follows: major adverse CV events (risk difference [RD] 1.40 percent), myocardial infarction (RD, -0.06 percent), stroke (RD, 0.10 percent), or new-onset hypertension (RD, 1.58 percent).

Among patients with existing CV disease, the findings were consistent and the test (Egger’s regression test) did not detect significant publication bias.

The evidence were limited by the presence of low to moderate certainty, the researchers said. Recommendations of evaluating CV events and mortality as an outcome were stated by the researchers, as well as defining major adverse CV events, and comparing the outcomes among different doses of febuxostat over a longer follow-up duration in future trials.

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Differences between anxiety attacks and panic attacks

Cr. Victor Rodvang

Source from my.clevelandclinic.org

People have been using the terms “anxiety attack” and “panic attack” correspondingly, when in fact, they are two slightly different medical conditions.

A breakdown:

Anxiety is typical and although it is unpleasant, it helps motivate and protect individuals from threats.

Anxiety disorders comes in many forms and people usually respond to non-threatening things with outsized fear and dread.

Anxiety attacks is just another term for a panic attack.

Panic attacks occurs without warning and are intense attacks of fear and anxiety. It is usually harmless and last for about 15 to 20 minutes.

Panic disorder occurs when an individual has repeated panic attacks and it is also a type of anxiety disorder.

Panic attack symptoms

  • A feeling that what is happening around them is not real
  • Chest pain or discomfort
  • Chills or overheating
  • Dizziness
  • Fear of perhaps that they are dying or going crazy
  • Feeling that they might be choking
  • Increased heart rate
  • Nausea
  • Numbness
  • Sweating
  • Trembling or shaking

How to deal with panic attacks

  1. Labeling it. When panic attack happens, individual who are experiencing it often thinks that they are having a heart attack or losing their mind. It is advised to assure themselves that what is happening to them won’t kill them and that it will end.
  2. Keeping track. Note the attacks and when and where they happened, how long the duration was and things that might have triggered it.
  3. Breathe. Numerous claims from people of various backgrounds said that deep breathing exercises helps. It turns down the body’s panic response, helping the breath and heart rate to return back to normal.
  4. Distract the mind from focusing about the panic attacks. Do other things that helps. For example, smell something pleasant or watching a funny TV show.
  5. Getting help. Mental health professionals can help by using a Jedi mind trick, known as cognitive restructuring.
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Easy treatment for headaches

Cr. Adrian Swancar

Source from Healthline.com

Headache is defined as a pain arising from the head or upper neck of the body. The pain originates from the tissues and structures that surround the skull or the brain because the brain itself has no nerves that give rise to the sensation of pain (pain fibers). Several types of headaches exist, with tension headaches being the most common. Cluster headaches are painful and happen in groups or “clusters,” while migraines are a moderate-to-severe type of headache.

Keeping hydrate : The body need certain amount of fluid for it to properly function and by drinking too little, it may lead you to develop a headache. Researchers have found that the common cause of migraines and tension headaches mostly come from chronic dehydration. This can be relieved by drinking enough water which shown to relieve symptoms in dehydrated individuals within 30 minutes to three hours –  depending on their state.

Cr. LuAnn Hunt

Cr. Annie Spratt

Taking magnesium : A study suggests that treatment with 600mg of oral magnesium citrate per day helps in reducing the frequency and severity of migraine headaches. Headaches could be cured with prescribed medicines and can be prevented with consuming food that have high content of magnesium such as pumpkin seed, broccoli and certain amount of beans.

Limiting alcohol intake : Evidence shown that alcohol can trigger migraines in about one-third of individuals who experience frequent headaches. It also cause tension and cluster headaches in many people. Alcohol is a vasodilator, which widens blood vessels and allows more flow of the blood which may cause headaches in some people. The body could lose fluids and electrolytes from frequent urination as alcohol also acts as a diuretic which can cause or worsen headaches.

Cr. Giovanna Gomes

Cr. Gregory Pappas

Getting enough sleep : Sleeping less than you required can be detrimental to your health and may even cause headaches in some people. It is found that people who has sleep deprivation had more frequent and severe headaches but getting too much sleep has also been shown to trigger headaches. It is advised to have a minimum of 6 hours sleep a day, depending on the individual.

Practice yoga : One of the ways to relieve stress and improve your overall quality of life would be relaxing with yoga. A study was conducted and it showed that the effects of yoga therapy on 60 people with chronic migraines were reduced more than those who received conventional care alone.

Cr. Kiki Vega

Cr. Peter Secan

Having caffeinated liquid : Drinking beverages with caffeine such as tea or coffee may provide relief for a headache. It improves mood, increases alertness and constricts blood vessels. It also helps increase the effectiveness of common medications like acetaminophen and ibuprofen which are used to treat headaches with mindful caffeine intake.

Exercise : Increasing your activity level is said  to be one of the simplest ways in reducing headaches. A study which involved 91 people in 40 minutes of indoor cycling, three times a week was effective in reducing headache frequency than practicing relaxation techniques.

Cr. Jenny Hill

Cr. Dominik Martin

Sip some ginger tea : Ginger root has many beneficial compounds, including antioxidants and anti-inflammatory substances and they also helps reducing nausea and vomiting, which usually are the common symptoms associated with severe headaches.

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Women with recurrent pregnancy loss could reduce their stress with emotion-focused strategies

Cr. Matteo Di iorio

Source from MIMS.com

According to the data presented at ESHRE 2020, perceived stress in women who had recurrent pregnancy loss (RPL) could be reduced by meditation and mindfulness interventions.

Karen Kirchheiner from Hdidovre Hospital in Denmark, stated that studies have shown perceived stress and moderate-to-severe depression are more prevalent in women with RPL than other women trying to conceive.

“A 7-week meditation and mindfulness programme significantly reduced perceived stress [vs] a standard supportive care programme for women with RPL,” she said.

The researchers in the study randomized 76 women, 1:1 to receive supportive care alone or with a 7-week meditation and mindfulness programme facilitated by an authorized instructor. Daily guided audio of meditation for 10-20 minutes were also instructed for the women in the intervention arm while women in the control arm were instructed against meditation; 63 women completed the study.

Mean perceived stress significantly dropped from baseline in both the intervention and the control arms at 7 weeks with intervention outweighed the control protocol in terms of perceived stress reduction for between-group comparison.

The between-group difference was not significant as the perceived stress levels remained low in both intervention and control arms at 12 months vs baseline.

Women in the intervention arm had a significant reduction in personal stress from baseline, which were based on COMPI-FPSS scores at week 7. No significant differences were seen in the other two domains despite the reduced scores.

Consistent numerical reductions were seen across all COMPI-FPSS domains with the intervention protocol at 12 months, 9.2 to 8.7 points, and 7.9 to 7.6 points with only the social domain score reduction was statistically significant.

At week 7, depression was reported at baseline, dropping to none for two women in the intervention and at 12 months, only one had depression. However, these reductions did not equate to statistical significance.

Kirchheiner stated that there are no any significant decrease in depression in all three timelines and underlined that the study was not powered to detect differences in Major Depression Index (MDI).

“[Nevertheless, our studies suggest that] guided self-administered meditations could be a useful tool in the care for women experiencing RPL …. We now have a documented tool to reduce perceived stress. The question now is how to implement this in our clinical practice,” she concluded.

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Facing the pandemic with a mental health : Students are struggling

Cr. Sam Balye

Source from WebMD.com

College life could be both stressful and demanding and from that, anxiety, depression and inactive lifestyles are actually common among students. Now with the pandemic of COVID-19 happening worldwide, a new study might have found that the mental-health issues could be escalated and turn for the worst.

Researchers at Dartmouth College determined that the coronavirus pandemic had an immediate impact on the mental health of this particular undergraduate group of 200 students, using a mix of smartphone data and online surveys.

The study involved students who were participating in a research program tracking mental health at the New Hampshire university with Spikes of depression and anxiety were reported at the beginning of the pandemic in early March, just as the school pushed students to leave campus and begin remote learning all by their selves.

The study found out that the students’ overall anxiety and depression levels remained consistently high than in previous years, even if their self-reported anxiety and depression lessened slightly later on in the semester.

Jeremy Huckins, a lecturer at Dartmouth stated that there is a large-scale shift in mental health and behaviour compared to the observed baseline established for the group over previous years.

In addition, the students reported around spring break period in mid-March that their day-to-day lives were dramatically more sedentary than pervious terms.

Huckins suspected that spring break 2020 was stressful and confining for the students in the study and it might be responsible for a large number of college students across the country even though it is usually a period of decreased stress and increased physical activity.

A smartphone app developed at Dartmouth was used by the researchers to calculate sedentary time. It collected information such as number of phone unlocks, phone usage duration and sleep duration from the student volunteers.

Through the app, data on depression and anxiety were also collected using weekly, self-reported questionnaires. The decrease in activity among these students may have been related to lockdown orders implemented at the time.

Huckins also said that when social distancing was recommended by local governments, students were more sedentary and visited fewer locations on any given day. “The impact of COVID-19 extends beyond the virus and its direct impacts. An unresolved question is if mental health and physical activity will continue to degrade over time, or if we will see a recovery, and how long that recovery will take”.

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Study shows that having red meat before exercise does not offer any additional benefits

Cr. Victoria Shes

Source from MIMS.com

A new study has shown that people who are consuming lean red meat in line with current recommendations does not improve muscle mass, strength, nor cognitive functions of healthy community-dwelling older adults undertaking resistance-based exercise training 3 days/week compared to those consuming carbohydrates.

154 random adults aged ≥65 years was picked by the researchers as they participated in a multicomponent 3-day/week resistance-based exercise programme to either a lean red meat group, the exercise plus lean red meat or a control group receiving carbohydrates in the form of one-half cup or rice or pasta or 1 medium potato, the exercise plus carbohydrate control, on training days.

For the primary outcomes in total body lean mass, leg LM, thigh muscle cross-sectional area, leg and back muscle strength, and executive function;  there were no significant differences between-groups in exercise-induced improvements.

There were also no significant differences in improvements for the secondary outcomes of global cognition function, fat mass, physical function measures, or systolic blood pressure.

In terms of arm Lm, gait speed, muscle density, and appendicular LM in the per-protocol analysis, the improvements were greater for the Ex + meat group than the C + Ex group.

At the same time, net improvements in working memory learning after 12 weeks and 24 weeks were greater in the C + Ex group than the Ex + Meat group.

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Bleeding and cardiovascular risks heightens after consumption of NSAIDs

Cr. JESHOOTS.com

Source from MIMS.com

Researchers conducted a study that investigated the risk for cardiovascular and bleeding events according to groups of antithrombotic medications and subtypes of NSAIDs. The first diagnosed MI in the nationwide cohort study was retrieved from 108,232 patients that they have accessed the Health Insurance Review and Assessment Service database between 2009 and 2013.

Based on their prescribed antithrombotic medications, the patients were divided into groups  with the thromboembolic cardiovascular and clinically relevant bleeding events as the study outcomes.

Concomitant NSAID treatment significantly elevated the risk for cardiovascular events and bleeding events compared with no NSAID treatment over a mean follow-up of 2.3 years. Celecoxib and meloxicam showed the lowest risk of cardiovascular and bleeding events among NSAID subtypes.

The authors stated in their research that although NSAID treatment should be avoided after MI, celecoxib and meloxicam could be considered as alternative options in cases in which NSAID use is unavoidable.

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